Subprime Opportunity Finder

Identify subprime-heavy dealers for lending products

Lender Sales
Launch App → Get Free API Key API Docs ↗

About This App

Identifies dealers likely serving subprime buyers by analyzing inventory patterns: high percentage of older vehicles (5+ years), lower price points, independent dealer type, and high DOM. These signals indicate dealers who may need subprime lending products or BHPH financing partnerships.

Screenshots

Subprime Opportunity Finder screenshot

MarketCheck API Endpoints Used

This app calls the following MarketCheck API endpoints under the hood:

GET GET /v2/search/car/active
Search Active Listings
View API documentation ↗
GET GET /api/v1/sold-vehicles/summary
Sold Vehicle Summary
View API documentation ↗

Parameters

Pass these parameters when calling the subprime-opportunity-finder tool or API endpoint:

ParameterTypeRequiredDescription
zipstringYesTarget market ZIP code
radiusnumberNoSearch radius in miles (default: 50)
statestringNo2-letter state code for sold demand context

Derivative API Endpoint

This app is powered by a composite API endpoint that orchestrates multiple MarketCheck API calls:

POST https://apps.marketcheck.com/api/proxy/subprime-opportunity-finder

Test this endpoint with your API key. See full documentation.

How to Use

1. In the Browser (Demo or Live Data)

Click "Launch App" above. Enter your MarketCheck API key in the settings gear for live data, or explore with demo data.

2. As an MCP App (AI Assistants)

Add the MarketCheck MCP server to Claude, VS Code, or any MCP-compatible host:

{
  "mcpServers": {
    "marketcheck-apps": {
      "url": "https://apps.marketcheck.com/mcp?api_key=YOUR_KEY"
    }
  }
}

Then ask the AI to use the subprime-opportunity-finder tool.

3. Embed in Your Portal

<iframe
  src="https://apps.marketcheck.com/apps/subprime-opportunity-finder/dist/index.html?api_key=YOUR_KEY&embed=true"
  width="100%" height="700"
  style="border:none;border-radius:8px;"
></iframe>

4. Get a Free API Key

Sign up at developers.marketcheck.com to get a free API key and start testing.

Source Code

This app is open source and part of the MarketCheck API & MCP Apps monorepo:

View source on GitHub ↗

The full repository contains 55 apps across 18 segments, plus full-stack chat demo implementations.